Title: The Future of Luxury: Exploring the Benefits, Opportunities, and Challenges of AI in Skincare Brands

identifying the key factors underpinning the future of luxury
The essay will need to consider viable case studies and must be on the industries of beauty, wellness, fashion, art or homeware/interiors. We need to focus on one aspect and I chose AI. 
You are then required to discuss the benefits / opportunities and the challenges of the chosen technology or innovation, in the context of its implications on consumption, management and business     performance for the luxury industry in general using citation and business cases as reference and  make recommendations. 
!!!!    I want to use skincare brands that use AI technology. 
Structure –  
Cover Page
Contents Page
Introduction – 
Introduce your element as selected from the list ( AI) , and essentially explain why you’ve picked it,    what consumers think of it, and also the link to the future.
Pick the industries you’re going to deep dive with as well? ( skincare brands that use AI)
Present 4-6 Case studies, and argue – Benefits Opportunities and Challenges for each of them.
What is a case study and what goes into a case study?
– pure facts
– highlight all achievements and rationale of implementing this case study
– figures that support the rationale
– highlights and success of this case study
– and any consumer feedback (from primary research)
Conclude with :
Consumption
Management 
Business Performance
Consumption – related to the numbers and KPIs this technology achieves, and project a little bit of the growth here.
Management-  do indicate the overall financial management of using this technology.
Business Performance – what is the overall future business performance from a financial perspective. 
INTRO: 250 WORDS – defining key concepts, outlining the relevance and stating the essays objective 
Talking About AI and skincare brands that use AI. ( 400 WORDS )
Case studies 4-6 of them : examining the ındustry ( 700 words ) 
Benefits and Oppurtunities ( 450 WORDS ) 
Challenges ( 450 WORDS ) 
Recvcomandations and Future Implications / conclusion ( 250 WORDS )