“Constantly Learning: The Key to Entrepreneurial Success in Understanding Customers and Competitors” As an entrepreneur in the travel industry, I have come to realize the importance of continuously learning about my customers and competitors. In my recent research, I

Discussion topic:
Successful entrepreneurs never stop learning about their customers and competitors. Whether this was the first time or the tenth time you purposefully researched your market, you undoubtedly learned something new.
Create a post in which you share some of the insights you gained. What resources did you use for your research, and why? Were there any surprises? Did you recognize opportunities to segment your customers so you can narrow your focus? What major questions about your customers or competitors remain unanswered? 
Instructions:
You are required to participate meaningfully in all course discussions.
Limit your comments to 200 words.
You are strongly encouraged to post a response to at least two of your peers’ posts.
My business is a travel agency.

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