Innovation and Entrepreunership
Main books that we have to use:
Vijay K. Jolly (1997) Commercializing New Technologies: Getting from Mind to Market, Harvard Business School Press, Bessant, John, Joe Tidd, 2015, Innovation and Entrepreneurship, 3rd Edition, Wiley, Melissa Schilling, 2022, Strategic Management of Technological Innovation,7th Edition, McGraw Hill
`Innovation Strategy: Intellectual Property Protection`
In addition, we have to use the following for this work:
Ferran Giones Α. and Alexander Brem (2017) From toys to tools: The co-evolution of technological and entrepreneurial developments in the drone industry. Business Horizons, vol. 60, 875—884, David J. Teece (1986) Profiting from technological innovation: Implications for integration, collaboration, licensing, and public policy, Research Policy, Volume 15, Issue 6, p. 285-305
as well as various other case studies from the EPO web page`ΕPO includes SME Case studies on IP protection strategies: https://www.epo.org/learning/materials/sme/innovation-case-studies/sme-case-studies.html
This page includes case studies of European SMEs from different countries and industries which have developed IP management capabilities and they are using them to achieve competitive advantage.
From the list of 12 case studies, you are asked to download and study the following typical cases, which are indicative of the different tactics and strategies SMEs may use to benefit from their IP assets
Aerogen
Fractus
Marinomed
Micrel
Skeleton
Voltea `
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