to create a digital marketing strategy from scratch for Jay boutique Hotel which is located by the beach in Jeddah.
1- target audience (why and how)
2-what is the value proposition 3-what channels to be used and why?
4- what’s the budget for the campaign
5-how to reach the revenant customers?
what are the metrics we will follow and the decisions we will take based on a best/worst-case scenario. we need to be very clear on your Marketing Mix, and the choices of channels and paid channels. The investment we make, revenue projection of the strategy. How much will we generate through the strategy and why?
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