Category: Business and Management

  • “Strategic Analysis and Evaluation of a Chosen Company: A Comprehensive Report for Potential Investors”

    Theory and/or task resources required for the assessment:
    • Industrial classifications
    • Business Structure
    • Business size, scale, aims and purpose
    • Macro-environmental analysis (i.e. SWOT & PESTLE)
    • Marketing analysis (including STP and the Marketing Mix (4Ps)).
    • Preparation of financial documents & financial ratio analysis
    Theory and/or task resources required for the assessment:
    • Industrial classifications
    • Business Structure
    • Business size, scale, aims and purpose
    • Macro-environmental analysis (i.e. SWOT & PESTLE)
    • Marketing analysis (including STP and the Marketing Mix (4Ps)).
    • Preparation of financial documents & financial ratio analysis
    Referencing style:
    • You must conduct secondary research for this assessed task, finding relevant academic or high-quality, relevant sources such as the annual report of the company and textbook. • You must use in-text citations and include a Harvard style reference list at the end of your report. The academic skills workshops completed in class will help you understand this.
    • You should refer to a minimum of 8 relevant sources for your report.
    Format your report like this: • Use Arial or Calibri font, size 11 or 12
    • Have a table of contents
    • Use double-spaces or 1.5 line spacing and standard document margins
    • Include an appropriate headings and subheadings
    • Number all pages in the report
    Include graphs, table and charts Structure:
    Your report should contain Sections 1, 6 and 7, as well as one of Sections 2-5 for each team member.
    Section 1: Introduction (200 words) – provide some background information about the company, the nature of its business; also include a brief summary of the purpose and content of the report.
    Section 2: Operational Overview (750 words) – this section should provide a summary of the company’s operations: the industrial sector it operates in; the size and scale of the organisation, the company’s aims and objectives and the methods used to grow the business; and you should also include your team’s evaluation of how successfully you think the company is achieving or working towards its aims and objectives.
    Section 3: Environmental Analysis (750 Words) – this section should contain either a SWOT or PESTLE analysis for the chosen company. It should also consider how the company has responded to the various factors identified and make recommendations for other possible responses.
    Section 4: Marketing Analysis (750 words) – using one or two of the company’s main products or services as examples, this section should identify and describe the marketing mix used for each, and comment on how successful the strategies are and how they might be improved.
    Section 5: Financial Performance (750 words) – this section should provide a ratio analysis of the company’s recent financial performance (Note: You will need to locate the company annual reports and financial accounts for the last two financial years and comment on financial performance shown in the data contained in the profit and loss accounts and balance sheets).
    Section 6: Conclusion (300 words)– provide a brief overview of the strengths and aspects for improvement of your company and make recommendations to the group of investors about whether or not you would advise them to invest, with your reasons which are clearly based upon the analysis you have conducted. Section 7: Reference list (not included in the word count) – you should follow the Harvard Referencing System and include a full list of all references used. All references should also be included in short format inside in the main text (i.e. author and date).

  • “Report on Competition’s Product and Coupon Strategy” To: Mr. Donaldson, Marketing Director From: [Your Name] Date: [Date] Subject: Report on Competition’s Product and Coupon Strategy Introduction As per

    In this assignment, you will write a business memo to report back to your boss (Mr. Donaldson, Marketing Director) what you found when sampling the competition’s product. You will go to a local supermarket or grocery store and take part in sampling a product. You will also see what coupons are available for products or through flyers in the store. Alternatively you may reflect upon a time when you sampled a product at the store, or go to a music/video store on the Internet.)
    In a 2-page business memo with additional current APA style title and reference pages, make sure you use correct Standard English grammar and spelling and that your presentation is original, logical, insightful, and well-organized.

  • Time Series Analysis of Electricity Consumption in a CUNY Academic Building During the COVID-19 Pandemic “Analyzing and Predicting Electricity Consumption during the COVID-19 Pandemic using Excel”

    Project Topic: Time Series Analysis
    1. You are given 2-year electricity consumption time series of an academic building in one of CUNY’s
    colleges. The data file will be in CSV format, with hourly data granularity. You can also aggregate to
    daily data if prefer.
    2. The first task will be to cleanse the dataset before ana analysis. Typical data cleansing tasks include
    removing or filling in missing values. Identifying and handling outliers and ensure data consistency.
    3. Descriptive Analytics:
    a. Calculating summary statistics such as mean, median, standard deviation, minimum, maximum,
    etc., for the electricity consumption data. You may also compare the summary statistics for
    electricity consumption before and during the COVID-19 Pandemic. This includes mean
    consumption, standard deviation, minimum, maximum, and any other relevant metrics.
    b. Create visualizations in Excel such as line charts or bar graphs to show the trend of electricity
    usage over these different periods, highlighting any notable changes or patterns.
    4. Predictive Analytics:
    a. Time series trend analysis using regression or exponential smoothing techniques (e.g., moving
    averages, exponential smoothing functions).
    b. Seasonal analysis by calculating seasonal indices or using Excel’s seasonal decomposition tools.
    c. Forecasting future electricity consumption based on historical data using Excel’s forecasting
    functions, forecast sheet, or regression analysis.
    d. For any prediction made, it is crucial to calculate evaluation metrics for time series. These may
    include Mean Absolute Error (MAE), Mean Squared Error (MSE), Root Mean Squared Error
    (RMSE), or Mean Absolute Percentage Error (MAPE).
    e. Interpret the evaluation results obtained from the above step. A lower value for MAE, MSE,
    RMSE, or MAPE indicates better predictive performance, as it signifies smaller prediction errors.
    You should compare the evaluation metrics across different predictive models (e.g., moving
    average, regression-based models, others) to determine which model performs best in forecasting
    electricity consumption.
    f. Create visualizations in Excel to visualize the prediction accuracy of your models. This could
    include line charts comparing predicted values against actual values over time, with a focus on
    how closely the predicted values align with the actual observations.
    5. Project Report and Presentation:
    a. Document your Excel analysis process and evaluation as clear as possible, including data
    preprocessing, descriptive analytics, and predictive modeling techniques used.
    b. Summarize findings, insights, and recommendations in a formal project report.
    2
    c. Each group or individual will present their project in class. Organize a presentation session
    where you can present their Excel analyses, discuss methodology, and share insights with the
    class. Max of 15-min presentation is required.
    d. Reflect on the analysis and discuss key findings regarding electricity usage changes during the
    COVID-19 pandemic.
    e. Main take away from this project.
    6. Final submission includes:
    a. Excel file(s)
    b. Write-up report in PDF named as report.pdf
    c. PowerPoint presentation
    7. Grading: the group project will be graded on the following component parts. If the project is done by a
    group, all member of a group will receive the same grade. Total: 100 points.
    a. Data Cleansing (10 points)
    • Completeness of data cleansing tasks (removing/filling missing values, handling outliers,
    ensuring data consistency).
    • Effectiveness of data preprocessing techniques applied.
    b. Descriptive Analytics (15 points)
    • Accuracy of summary statistics calculations (mean, median, standard deviation, min, max).
    • Comparison of summary statistics before and during the COVID-19 pandemic.
    • Quality and relevance of visualizations (line charts, bar graphs) showcasing electricity usage
    trends and patterns.
    c. Predictive Analytics (30 points)
    • Correct application of time series trend analysis techniques (regression, exponential
    smoothing).
    • Accuracy of seasonal analysis (calculating seasonal indices, using seasonal decomposition
    tools).
    • Effectiveness of forecasting future electricity consumption using Excel’s functions or
    regression analysis.
    • Calculation and interpretation of evaluation metrics (MAE, MSE, RMSE, MAPE) for
    predictive models.
    • Comparison of evaluation metrics across different predictive models to determine bestperforming model.
    • Quality of visualizations depicting prediction accuracy and alignment with actual
    observations.
    d. Project Report and Presentation (30 points)
    • Clarity and completeness of Excel analysis process documentation.
    • Thoroughness of summarizing findings, insights, and recommendations in the report.
    • Quality of PowerPoint presentation, including methodology discussion and insights shared
    with the class.
    3
    • Reflection on analysis and discussion of key findings related to COVID-19 pandemic impact
    on electricity usage.
    • Clear articulation of main takeaways from the project.
    e. Final Submission (10 points)
    • Inclusion of Excel file(s) containing analysis and predictions.
    • Submission of a well-written PDF report named “report.pdf” summarizing the analysis and
    evaluation.
    • Submission of a PowerPoint presentation for the project presentation session.
    f. Bonus Points (5 points)
    • Creativity and originality in data analysis techniques or visualizations.
    • In-depth exploration of external factors impacting electricity consumption changes during the
    pandemic.
    • Effective communication of insights and recommendations in the presentation and report.  

  • 1a. Throughout the semester, I expect my team to work collaboratively to plan and execute a successful Social Issues Campaign. This will involve conducting research, developing strategies, and implementing initiatives to raise awareness and address a specific social issue. We will

    Social issue- Mental Health Collabrative
    Please number your responses (1a, 2a, 2b) and upload a file (.doc, .docx., .pdf) for submission.
    Question #1 (2pts – 150 words):
    In your own words, describe what you expect your team to do throughout the semester for your Social Issues Campaign project.
    Question #2 (3pts – 150 words): 
    What social issue(s) will your Social Issues Campaign address?
    What is your current understanding of this/these social issue(s)?
    Question #3 (3pts – 150 words): 
    What are 3 words that describe how you feel about participating in your Social Issues Campaign?
    Question #4 (3pts – 150 words):
    What specific knowledge or skills do you currently have that you expect to apply to your Social Issues Campaign?
    Give an example of how this project will provide you an opportunity to utilize your knowledge or skills.
    Question #5 (3pts – 150 words):
    What specific knowledge or skills do you expect to strengthen during your Social Issues Campaign?
    Give an example of how this project will provide you an opportunity to strengthen your knowledge or skills.
    Question #6 (3pts – 150 words): 
    What do you expect to be the biggest challenge for you or your team during your Social Issues Campaign? Explain.
    Question #7 (3pts – 150 words):
    How do you expect your Social Issues Campaign to affect the community? (It’s up to you how you define “community” for this prompt.)

  • Title: Cost Estimating in Acquisitions: A Comparative Analysis of Two Research Articles Introduction Cost estimating is a critical aspect of acquisitions, as it helps in determining the budget and feasibility of a project. However, it is a complex and challenging

    required to read two journal articles on issues addressing cost estimating in acquisitions.  The journals must be research oriented, such as those found in the APUS library. The articles must be cited and referenced in the paper. The paper must be in APA format.
    After reading the two articles, you should prepare a five-page paper discussing the articles, and then compare and contrast the articles and end the paper with a conclusion. Include your reference section and put the paper into APA format.

  • “Developing Resourcing and Development Strategies: A Critical Analysis and Evaluation in the Manufacturing/Retail Sector in the UK”

    Instructions for the Individual Assignment – Virtual PresentationAssignment Description:The assignment involves creating an individual presentation, which will be recorded as a 30-minute video. The presentation should include a critical analysis and evaluation of theoretical and empirical approaches to developing resourcing and development strategies and practices.Presentation Format:Video Presentation: Each student must present alone, using a PowerPoint (PPT) with voice over and an open camera.Duration: 30 minutes.PPT Slides: Up to 10 slides, plus 2 additional slides for references and reflection.Presentation Content:Critical Analysis of Contextual Factors: Analyze national, organizational, group, and individual factors.Key Issues in the Chosen Sector: Explore the main issues identified in the sector you have chosen (manufacturing or retail in the UK).Evaluation and Application of Evidence: Evaluate and apply your evidence to existing theories and models.Creation of a Sustainable and Transferable Solution: Develop a sustainable solution to the identified issues.PPT Slides Breakdown:Introduction: Present the company/organization.Critical Analysis of Contextual Factors:National factorsOrganizational factorsGroup factorsIndividual factorsKey Issues in the Sector:Issue 1Issue 2Issue 3Evaluation of Theories and Models:Theory/Model 1Theory/Model 2Strategies and Practices:Strategy 1Strategy 2Solutions:Proposal 1Proposal 2Conclusions and Future RecommendationsReflection: What you learned from the module and how you will use it in the future.References: Academic references and sources used.

  • “Navigating Workplace Conflict: Analyzing and Responding to a Caustic Email Exchange”

    In this assessment, you will navigate just such a challenge. You’ll figure out what’s at the root of the communication problem and suggest a way forward. It will take analysis, communication, and interpersonal skills to bring your team to a place they can function.  
    Responding effectively to a situation rife with conflict requires a variety of communication techniques. In this assessment, you will analyze and respond to a growing controversy depicted in the Responding to a Conflict scenario by writing a team communication and subsequently analyzing your approach to devising it. While communication (or lack of it) can often cause workplace conflict, it can also be the solution to addressing it. Knowing how to communicate in increasingly stressful environments is a skill that will serve you well both professionally and personally.  
    Imagine you just came back from lunch and found the email string regarding the proposed staff meeting related to the scenario. It’s your plan to address the situation, and it’s your intent to do it in communications that demonstrate leadership and a keen understanding of the issue, participants, and their associated dynamics.  Complete both parts of this assessment. Be sure to cite all sources using the APA reference style.
    Part 1: Analyze Your Approach to the Issue
    Describe your approach to constructing your email.
    Describe possible causes for the caustic exchange depicted in the email chain. Consider possible core organizational issues. State any assumptions that you might need to make regarding the scenario to support your assertions.
    Justify why your message would likely be effective. Consider content, tone, and style.
    Explain your intent for how your message might impact future communications and actions among team members.
    Part 2: Write a Response Email
    Write an email that effectively addresses the email chain. It should:
    Properly consider the audience, your position, and the circumstances.
    Articulate a well-conceived solution to the problem.
    Effectively end the thread completely and de-escalate the tension.
    Send a message that this exchange was “sub-optimal.”
    SCENARIO :
    Hi! I see all the messages in email and Teams and I’m wondering what’s really going on. Is Roger really leaving? Either way, I’ll put my two cents in and say that I’m really hoping we can avoid an on-site meeting. I think it’s important to meet ASAP and I really don’t want to sit around for a lot of unnecessary yapping. Sorry if that sounds judgmental!
    From: Mai Taylor
    So does anybody know what’s going on? I don’t like this. You know what a message like that is always about, right?
    From: Bruce Evans
    What?
    From: Mai Taylor
    LAYOFFS.
    From: Patricia Timm
    What?? When?? Oh, jeez, I can’t take another round of these!
    From: Bruce Evans
    UGH!!! NOW WHAT??
    From: Bernice Washington
    Whoa, whoa. How do you know this? What are you talking about?
    From: Rose Sturgis
    Please stop spreading rumors. This is not productive.
    From: Mai Taylor
    It’s not a rumor. There’s a meeting that nobody is willing to tell us anything about and it’s insane.
    From: Rose Sturgis
    How is that not a rumor?
    From: Mai Taylor
    Oh, so you know there aren’t any layoffs?
    From: Bruce Evans
    Could someone just tell me WHEN THE MEETING IS?
    From: Rose Sturgis
    Calm down, Bruce. Nobody knows.
    From: Bruce Evans
    Oooh, Rose, you’re so hot when you get all I’m-the-boss-around-here.
    From: Mai Taylor
    Bruce, not appropriate.

  • Title: Implementing a Sustainable Packaging Initiative at Coca-Cola 1. Nature of CSR Opportunity: The CSR opportunity that I am considering is implementing a sustainable packaging initiative at Coca-Cola, focusing on the environmental theatre of CSR. This initiative involves reducing the

    Imagine you can initiate a new CSR initiative at your own organization or another organization of interest to you. Please do not write about an organization that we have had a case discussion on, and only write about a real organization. Then, address each of the questions outlined below:
    1. What is the nature of the CSR opportunity you are considering? Specify which CSR theatre you are focusing on (see assigned reading: The Truth About CSR). Why does this CSR initiative make sense for the company you have chosen?
    2. Evaluate its potential for success – why might this CSR opportunity be an attractive one and for which stakeholders in particular?
    3. Evaluate the challenges in moving ahead with this CSR opportunity – which stakeholders might be opposed to this initiative, and what types of barriers will you have to overcome?
    4. What actions do you suggest to mobilize stakeholder support for this initiative and to counter stakeholder opposition?
    You must apply at least four high-quality outside sources for this assignment. At least one of your sources should be related to the organization you have chosen to develop an initiative for (example: citing a page on the company website may help establish why this initiative makes sense in the context of the company’s strategic goals).
    Please ensure that your sources are fully cited, including in-text citations where appropriate. See the document “how to avoid plagiarism” in the first module for details on citation formatting. I do not require citations to follow a specific academic format as long as credit has been given where it is due and it is clear where each source has been applied in your work. ChatGPT is allowed, but you must include a paragraph in your work cited page explaining how you used ChatGPT, including your prompts.
    Most good submissions for this assignment are 5-7 double-spaced pages, not including a references page. Each section of your paper should be separated by a header.

  • “Implementing a Strategic Plan: SLP 5”

    Please Use document SLP 5 for Assignment Details and Rubric.  Use SLP1-SLP4 attachments for continued assignment requirement

  • “The Importance of Corporate Social Responsibility in Business: A Review of Recent Studies”

    I need you to add citation from the following studies: 
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2742
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2206
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2677
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2683
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2403
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2256
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2293
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2261
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2715
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2265
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2463
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2272
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2624
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2427
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2341
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2441
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2483
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2251
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2749
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2446
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2740
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2343
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2474
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2719
    https://onlinelibrary.wiley.com/doi/10.1002/csr.2783