Create a benchmark ( the way it is supposed to be done) for Tmall Luxury Pavilion and create the target consumer, for the target consumer create three persona’s to explain.
create the slides to do this and provide the explanation.
Category: Fashion economy
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Title: Tmall Luxury Pavilion: A Benchmark for Luxury E-commerce in China Slide 1: Introduction – Introduce Tmall Luxury Pavilion as a leading luxury e-commerce platform in China – Mention the growing trend of luxury e-commerce in