Category: Public relations

Reflection Response 2
Type your answers to the following prompts into the text box in Blackboard. 
How to be successful on this assignment:
-Be very specific in providing an example with detail.
-Write clearly and exactly what you mean.
-Write several drafts before submitting.
-Review the Reflective Writing materials before, during, and after you write.
Think about how you will contribute or make a difference in the field of public health (not medical, clinical, treatment, rehab, curing, etc.) in the next two years. Respond to the following:
What contribution do you see yourself making? What public health concept does this relate to? Provide a hypothetical example of how you will contribute to the field of public health.
Why is your contribution important to you? 
Note: Even if you plan to pursue a clinical career, you can still use your public health knowledge and skills! Think about how you will apply what you know about public health concepts even if you don’t plan to work in a traditional public health setting.

You work for the local public health department in the Immunization Registry and Vaccine for Children (VFC) division. Your job is to interface with local pediatricians and primary care physicians, making sure immunizations are being properly reported and the providers that participate in the VFC immunization program are properly documenting vaccine use and patient information.
You have been briefed by the chief epidemiologist who states that a growing public complacency about the need for childhood immunizations has resulted in record low levels of registry immunizations against preventable diseases. You must put together a plan to educate the physicians of this potentially serious risk to the community and make them aware of the growing population of unimmunized and under-immunized children and what they may do to help correct this concern.
Respond to the following:
How will you approach the physician community and get their buy-in to increase immunization efforts with their patient populations?
What benefits does an up-to-date immunization registry provide to (1) parents, (2) immunization providers, and (3) the public
What educational materials, services, programs, or support can local, state, and federal public health agencies offer to the providers and the community for improving registry statistics?

Essay question: Storytelling and public relations Storytelling is an important aspect of public relations, leading to the creation of memorable campaigns and enduring relationships. 
Essay task: Analyse the role of storytelling, particularly focusing on the application of the 20 master story plots and narrative techniques (Kent, 2015; Lane 2023), in enhancing the effectiveness of organizational communication and public relations. Discuss how storytelling can be strategically used by organizations to engage audiences cognitively and affectively, achieving organizational goals. Additionally, evaluate the differences between general storytelling and organizational storytelling, and explore how public relations professionals can adapt these techniques to enhance stakeholder engagement, convey key messages, and foster a relational perspective in organizational contexts.
Sources:
Benoit, W. L. (2000). Another visit to the theory of image restoration strategies. Communication Quarterly, 48(1), 40-43. https://doi.org/10.1080/01463370009385578Links to an external site.
Coombs, W. (2007). Protecting organization reputations during a crisis: The development and application of situational crisis communication theory. Corporate Reputation Review, 10, 163–176. https://doi.org/10.1057/palgrave.crr.1550049Links to an external site.
Davies, C., & Hobbs, M. (2020). Irresistible possibilities: Examining the uses and consequences of social media influencers for contemporary public relations. Public Relations Review, 46(5), 101983. https://doi.org/10.1016/j.pubrev.2020.101983Links to an external site.
Davidson, S. (2020). Made by a human like you or me: Back to the Greek classics to further develop the rhetorical paradigm of public relations. Public Relations Review, 46(1), Article 101888. https://doi.org/10.1016/j.pubrev.2020.101888Links to an external site.
Heath, R. L. (Ed.). (2010). The rhetorical tradition: Wrangle in the marketplace. In Rhetorical and critical approaches to public relations II (2nd ed., pp. 17-47). ISBN 9780203874929.
Heath, R. L., & Ihlen, Ø. (2018). Public relations and rhetoric: Conflict and concurrence. In Ø. Ihlen & R. L. Heath (Eds.), Handbook of Organizational Rhetoric and Communication (pp. 51–66). Wiley Blackwell. (Available via the library)
Hobbs, M. J., & O’Keefe, S. (2024). Agonism in the arena: Analyzing cancel culture using a rhetorical model of deviance and reputational repair. Public Relations Review, 50(1), 102420. https://doi.org/10.1016/j.pubrev.2023.102420Links to an external site.
Ihlen, Ø., & Heath, R. L. (2019). Ethical grounds for public relations as organizational rhetoric. Public Relations Review, 45(4), Article 101824. https://doi.org/10.1016/j.pubrev.2019.101824Links to an external site..
Kent, M. L. (2015). The power of storytelling in public relations: Introducing the 20 master plots. Public Relations Review, 41(4), 480–489. https://doi.org/10.1016/j.pubrev.2015.05.011Links to an external site.
Kent, M. L., & Lane, A. (2021). Two-way communication, symmetry, negative spaces, and dialogue. Public Relations Review, 47(2), Article 102014. https://doi.org/10.1016/j.pubrev.2021.102014Links to an external site.
Kent, M. L., & Taylor, M. (2021). Fostering dialogic engagement: Toward an architecture of social media for social change. Social Media + Society, 7(1), Article 205630512098446. https://doi.org/10.1177/2056305120984462Links to an external site.
Lane, A. (2023). Towards a theory of organizational storytelling for public relations: An engagement perspective. Public Relations Review, 49(1), 102297. https://doi.org/10.1016/j.pubrev.2023.102297Links to an external site.
Lane, A., & Kent, M. L. (2018). Dialogic engagement. In M. Taylor & K. A. Johnston (Eds.), The Handbook of Communication Engagement (pp. 61-72). ISBN 1119167493.
Li, C., & Kent, M. L. (2021). Explorations on mediated communication and beyond: Toward a theory of social media. Public Relations Review, 47(1), 102112. https://doi.org/10.1016/j.pubrev.2021.102112Links to an external site.
Marsh, C. (2016). Classical rhetoric and modern public relations: An Isocratean model (1st ed.). Routledge. (Available via the library)
McKnight, D., Hobbs, M. (2017). Fighting for Coal: Public Relations and the Campaigns Against Lower Carbon Pollution Policies in Australia. In Benedetta Brevini & Graham Murdock (Eds.), Carbon Capitalism and Communication: Confronting Climate Crisis, (pp. 115-129). Cham: Palgrave Macmillan.
Schleimer, S., & Rice, S. (2016, October 4). Australian corporate social responsibility reports are little better than window dressing. The Conversation. https://theconversation.com/australian-corporate-social-responsibility-reports-are-little-better-than-window-dressing-66037Links to an external site.
Sison, M., & Sarabia-Panol, Z. (2018). Corporate Social Responsibility, Public Relations and Community Engagement: Emerging Perspectives from South East Asia (1st ed.). Routledge. https://doi.org/10.4324/9781315734668Links to an external site.
Smith, B. G., Golan, G., & Freberg, K. (2023). Influencer relations: Establishing the concept and process for public relations. Public Relations Review, 49(2), 102305. https://doi.org/10.1016/j.pubrev.2023.102305Links to an external site.
Yang, A., & Taylor, M. (2015). Looking over, looking out, and moving forward:
Positioning public relations in theorizing organizational network ecologies.
Communication Theory, 25, 91–115. https://doi.org/10.1111/comt.12049Links to an external site.

This is part one of a 3 part assignment, we might be working together for a while. References should be in MLA format, a combination of relevant and verifiable sources from the past 5 years can be used (minimum of 5). Please be detailed in your analysis with rationale. See the attached documents for further instructions.

The instructions for the assignment are indicated in the attached file. Please follow instructions exactly! Both questions for the first part have to be 300 words at LEAST. The second part is very important. You have to create an original and unique scenario to base your campaign on. I provided my midterm exam so you can see what the format for the PR campaign should look like and an example scenario/campaign. DO NOT copy that campaign/scenario or any others, it has to be completely original and unique. When doing the campaign, you have to be specific! The scenario you create should be based on public relations, not marketing. On top of that campaign HAS to be a one page media release!!! Again, everything is in the instructions and if you follow it, you should be good.

Read the following articles:
“What’s your Leadership Signature?” from Heidrick and Struggles. https://www.heidrick.com/en/insights/leadership-development/whats-your-leadership-signature
Write a 525- to 700-word report about your go-to and supplemental leadership styles. Include the following:
Identify your top 3 leadership styles.
Describe potential blind spots of your personality that you were not aware influenced your leadership style.
Examine how your personality typology makes you a better leader.
Identify organizational environments in which you are likely to thrive and struggle.
Develop a list of SMART goals that focus on self-improvement.
Examine what leadership skills you possess to make you an effective facilitator and negotiator in the workplace.
Create or construct a list of strategies to develop future leadership skills that you may not currently possess to make you an effective facilitator and negotiator in the workplace.
Cite any sources that support your assignment.
Format your citations according to APA guidelines.

you did all of the assignment regarding dementia and everything that you had for me. you should have it on your end like everything that’s on those slides, you should everything you did for me already that needs to be plugged in onto the slides now instead of like essay. the videos below lets you know what needs to be done. 

Remember, you are using your note cards and presenting with energy and enthusiasm. Smile! Enjoy yourself! You’ll also want to record yourself from waist up and standing in front of the camera. Record horizontally (not vertically) and keep your eyes level with the camera (you don’t want to be looking up to or looking down at the audience). Have a conversation with your classmates through the lens of the camera. 
Directions for recording, captioning, and uploading your speech videos can be found here: canvas-studio-all-in-one-guide-1.pdf
This video-> How to Use Canvas Studio GuideLinks to an external site.  will help walk you through the Canvas Studio Guide.
Choose the best location and learn to light your subject by reviewing this video: 
Once you’ve recorded your speech, upload it to this week’s discussion board.
Then view as many of your classmates’ speeches as possible– commenting on 3 or more of them. 
For information on how to share Constructive Criticism view the following video paying particular attention to what is appropriate to critique and how we can best critique using a positive “constructive” feedback style:
Brenda. (2011, August 8). Critiquing Speeches Lesson [Video]. YouTube.https://www.youtube.com/watch?v=PGfe_LIPhaYLinks to an external site.
Minimize Video
Finally, review the rubric to see how this speech will be evaluated. 
NOTE: This is the third of 5 required speech presentations which must be completed in order for you to pass this class. 
If you have technical issues at any time during the semester, please don’t hesitate to contact the college’s technical support team: https://help.egcc.edu/portal/home

Policy Paper:
Students will submit a research policy paper, which will focus on a policy issue related to the criminal justice system. This paper allows students to critically assess and think about policy implications and recommendations surrounding an aspect of the criminal justice system. In order to complete this assignment, students should use the following rubric:
• Sources-A minimum of five (5) scholarly sources should be used to address the policy discussed in this paper. (Additional, non-scholarly sources are encouraged but cannot replace scholarly sources). By this point, students should already have five peer-reviewed sources from annotated bibliography and one non-peer reviewed news article from current events assignment to use for this policy paper.
• Length-paper should be 7-10 pages in length [not including cover page, table of contents, and reference page]. All papers should adhere to ASA citation style in-text and reference page formats.
o Cover Page-This should include your name, course number, unique title and date
o Table of Contents- This is a breakdown of each section of your paper (should be second 
page)
o Introduction- Inform the reader about the policy-issue that will be addressed
o Literature Review-What has been written about this topic? Who does it impact/affect?
o Policy Recommendations-Students should propose recommendations based off their 
reading and understanding of the policy-issue. This is a place to be creative. In addition, critique or support for current policy measures.
o Conclusion- Summarize the paper here. Re-state why this policy issue matters. What 
future research must be done?
o Reference Page- This should follow ASA Style Citation format
Each paper should use standard font size, 12 pt., double-spaced and submitted in either PDF or word file. If the instructor cannot access the document it is considered absent. This assignment is DUE May 16, 2024 by 11:59pm on Blackboard – All late papers will lose a letter grade for each day late. 
Finally, below is an example of a table of contents:
Table of Content:
Introduction…………………………………………………………………….…………..………..1
Literature Review ……………………………………..…………………….……………………..2
War on Drugs………………………………………………………………………….……………3
Mass Incarceration ……………..…………………………………………………………………4
Policy Recommendation …………………………………………………………………….……5
Conclusion …………………………………………………………………..………………..……6
Below is attach my 3 assignments; policy paper, current events, and annoated bibliography. please look at my essay for the 5 peer reviewed resources. Please send a plagarisim report, please no plagarisim. Please dont be too vague because I will have to give a 5 minute vidoe presentation about this paper